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One of the biggest strategic challenges all sports teams and entertainment venues face today is increasing revenue by enhancing the on-site experience for the fan/consumer. Columnist James Spence in this article explains the 5 ways the NFL utilizes mobile technology to enhance fan experience. Although this is some of the ways the NFL chooses to utilize technology, these are tips that can be used regardless the sport and also by other companies looking for ways to enhance performance.
Read the full article at marketingland.com.
Technology is advancing and evolving everyday. Trends in technology change the way we work and how decision makers form strategies. In this article Forest states, Technology must be used to balance the future vision of the firm with the current operational needs, as well as focusing on business strategy. Technology can help companies perform at optimum levels, especially when IT resources are allocated and organized in ways that accurately reflect business goals.
Read the full article at techrepublic.com.