The 3 Biggest Sins of Customer Engagement


Regardless of the industry, customer experience directly affects brand loyalty. According to Walker Information’s “Customers 2020 Report” Customer experience will overtake price and product as a key differentiator by 2020. It is important for all businesses to recognize that every interaction with a customer impacts their loyalty. In this post Guy Nirpaz explains the 3 biggest mistakes companies make while interacting with their customers.

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